The goal is to design and maintain a communication strategy to
connect and promote KIHMI.
Initiatives
Design and maintain website including the virtual store
Design and maintain social platforms such as Facebook and Twitter
Produce content for local (TeleAriguani) and regional (TeleCaribe) television stations
Develop content subtitled either in English or Spanish according to context and initiative needs for the KIHMI YouTube channel
Analyze perception, appropriation, and social impact of KIHMI in the region
Collaborate with the WAE group to design and produce communication pieces for specific projects and campaigns
Manage the Vida Estilo K initiative: activities that promote life skills for children at high risk of serious generic or endemic conditions, based on World Health Organization (WHO) recommendations
Design and implement the Public Relations (PR) strategy for KIHMI