Academics
Program Learning Objectives The goal of the USC Biopharmaceutical Marketing program is to prepare graduates with practical tools, skills, and methods to advance the next wave of healthcare innovation. Apply marketing strategies to maximize healthcare product value. Improve patient access to innovative medical treatments. Employ data-driven marketing and analytics to improve strategic insights and planning. Contribute functional expertise […]
MS in Biopharmaceutical Marketing
Master the Marketing of Healthcare Innovation USC Master of Science in Biopharmaceutical Marketing is a specialized graduate program in precision marketing aimed at careers in the biopharmaceuticals, consulting, and medical technology industries. Graduates will learn and use the practical tools, skills and methods to embrace the next wave of healthcare innovation to drive markets while improving […]
Admissions
RECRUITMENT EVENTS View All Recruitment Events The MS in Biopharmaceutical Marketing program features an applied curriculum that prepares graduates for marketing-focused healthcare business careers. Our targeted approach offers career-accelerating tactics and insights critical for increasing the speed and quality of marketing decisions for biopharmaceutical product managers, healthcare industry analysts and consultants. Please follow the steps […]